Country Manager Sales - Netherlands (f/m/d/x)

We connect 200 million shoppers with deals they love while boosting local sales for hundreds of top retailers and brands.
We help consumers save time and money while making smart shopping decisions, and we support retailers and brands in engaging customers from online research to in-store purchases.

Ready to spark your growth with us? 

We are looking for a Country Manager Sales - Netherlands (f/m/d/x), who will join our team and take full ownership of establishing and growing Shopfully’s presence in the Dutch market.

This is a strategic, hands-on, and entrepreneurial role. As our first hire in the Netherlands, you will lay the foundation for our market entry, develop commercial partnerships, and shape our local business strategy — with a clear perspective to build and lead a local team as we grow.

• You’ll launch Shopfully in the Netherlands and drive its growth from the ground up

• You’ll take a truly hands-on approach to sales, actively engaging with clients, driving new business acquisition, and ensuring profitability – from cold calls and first outreach to closing deals. Your success will be measured by tangible sales impact.

• You’ll define and execute a commercial strategy tailored to the Dutch market, in alignment with our international goals

• You’ll identify, pitch, and secure commercial partnerships with key retailers, brands, and media agencies

• You’ll act as the local face of Shopfully, representing the company in client meetings, industry events, and strategic discussions

• You’ll collaborate closely with global teams and stakeholders (Marketing, local Sales teams, Product, etc.) to ensure smooth implementation of local campaigns

• You’ll take full commercial responsibility for the Dutch market, including revenue targets

• You’ll continuously analyze market trends, client needs, and competitor activity to optimize your approach

• Over time, you’ll build and lead a high-performing local team across commercial and operational functions

• You have 7+ years of experience in digital media sales and/or business development

• You have a deep understanding of the Dutch digital advertising, media, and retail ecosystem and bring an existing client portfolio and strong, active network

• You have a proven track record of launching and growing new markets or business units

• You thrive in building things from scratch and are comfortable working independently in the early phase

• You bring both strategic vision and hands-on execution skills

• You’re a strong communicator and relationship builder

• You’re fluent in Dutch and English

At our company, we value diversity and actively encourage it — we believe a variety of perspectives and backgrounds makes us stronger. We focus on potential rather than on having a “perfect” CV. If this role excites you and you believe you could grow into it — even if you don’t tick every single box in the requirements — we’d love to hear from you!

• You’ve held leadership roles such as Country Manager, Commercial Director, or similar

• You’ve worked in a scale-up, high-growth, or international tech environment

While this position is based in Amsterdam, you can benefit from our flexible hybrid model (also 100% remote option), empowering you to work where you're most effective.

• An opportunity to thrive in a rapidly scaling multinational company.
• A vibrant, informal, and inclusive work environment.
• We champion autonomy, flexibility, and a hybrid work model, empowering you to own your work.
• Access to learning opportunities and regular feedback sessions.
• Enjoy our central, modern offices featuring fresh snacks, coffee (including vegan options!), and ergonomic setups.
• Engage in meaningful team events: offsites, happy hours, company parties and celebrations that unite us beyond daily tasks.
• We provide all the necessary equipment for you to work effectively and set up your workspace, wherever you are.
• Benefit from additional country-specific advantages based on local contracts and practices.

Marina Pedevilla, Senior Group People & Talent Partner
#LI-MP1

WHO WE ARE 

We’re a team of 450 people (and counting!), from 30 different nationalities. We’re on a mission to innovate, and we believe the key to that is seeing the world through a variety of perspectives. That’s why building a more diverse team, as well as bringing in even more talent, is so important for us.

TO FEEL AT HOME  IN SHOPFULLY YOU NEED 

• Progress Over Perfection: We move forward. Always. In a fast-moving world, speed with purpose beats certainty without action. Momentum matters—not for its own sake, but because it drives results.

• Clarity Through Transparency: We bring each other along. We work in teams, not silos. Transparency gives context, and context enables action. That means we share decisions early, publish work in progress, and document outcomes so others can learn, move faster, and build better.

• Learn Loudly: We grow by doing and by daring. Big bets unlock big breakthroughs. But real innovation demands risk, and risk always carries the possibility of failure. That’s not a flaw. It’s the price of ambition.

• Challenge with Empathy: We speak up, even when it’s hard—because candor shows care, and leads to better outcomes. Listening deeply is how we grow. Disagreeing openly is how we build trust.

• Always Build Better: We are builders—of products, systems, and ideas. But more than that, we are builders of better. Better has no finish line. It’s a mindset.